Be Healthy with Sweet & Sour Taste Yuja Tea
Lead Korean Yuja Tea Production Filed with Their
Yuja tea with Honest Taste & Quality, Hansung Food
With the health food craze, more and more consumers are looking for safe, wholesome foods. Recently, the trend has spread to all types of food―not only general dishes but also tea and beverages.
Korean traditional healthy tea, yuja (citron) tea is characterized by a golden yellow color and a sweet and sour taste. It is one of the most popular healthy tea drinks among consumers overseas. In addition to the vivid color and refreshing taste, yuja tea has a lot of nutrition to offer. According to Bencao Gangmu, a Chinese medical book, eating yuja removes a heavy feeling, refreshes the mind, and lightens the body. In fact, the fruit contains three times the amount of Vitamin C found in lemon. It is also rich in organic acids and hesperidin, so it is effective for fighting colds, neuralgia, and strokes. Moreover, it is good for the prevention of cancer. Yuja helps in the recovery from fatigue and is beneficial for skin care.
<Korea AgraFood> would like to introduce our readers to Hansung Food, a representative yuja tea beverage exporter that is actively promoting Korean yuja tea in overseas markets.
The Largest Production Scale in Korea
Hansung Food was founded in 2001 and started exporting its products in the same year. At first, the exports focused on the Japanese market, but now the company ships various kinds of tea―such as yuja tea and jujube tea―to about 20 countries including China, the US, and the countries of ASEAN and Europe.
Hansung Food occupies an unrivaled position as a yuja tea producer in Korea. Every year, it processes 6,200 tons of the fruit, which is equivalent to one-third of the entire yield of citron in Korea. Kim Jong Nam, CEO of Hansung Food, said, “At the time the company was founded, the manufacturing process of yuja tea in Korea was in the form of a cottage industry. Hansung Food aimed at the global market, so we built up modern automation systems and now have the best yuja processing facilities in the country.”
Hansung Food is putting a lot of effort into managing its manufacturing facilities in a hygienic way in order to ensure the high food safety of its products. To keep the workplace clean, the company applies the CIP (Cleaning In Place) system. In recognition of those efforts, Hansung Food has been designated a “CLEAN Workplace” by the Korean Govern-ment. The company’s hygienic facilities―air showers, filters for foreign matters, and so on―possess HACCP (Hazard Analysis and Critical Control Point) certification. Hansung Food also succeeded in obtaining ISO9001, ISO22000, and UKAS (The United Kingdom Accreditation Service) certifications for the food safety management system.
Diverse Tea Products: Yuja Tea, Lemon-Yuja Tea, Strawberry Tea, and More
Hansung Food produces a variety of tea drinks―some 25 kinds of products including its flagship, citrus tea―in state-of-the-art processing facilities. Each product is exported in four types of packages (2kg, 1kg, 580g, and 300g), to give consumers a wider choice. In China, the US, Hong Kong, and Taiwan, local people prefer large volume products of 1-2kg. In Japan, on the other hand, small volume products receive a better response.
The most important characteristics of Hansung Food’s Yuja Tea are its vivid yellow color and strong fragrance. The secret is in the ingredients: it is made with yuja of a firm texture. Kim Sang-jun, the head of the export department, said, “We try to stick to the basic principle of not using the fruits that were harvested more than a day before. Consumers can feel that when they see the texture of the sliced yuja in the tea is not soft.” The yuja contents in the tea is high: 80 percent. What’s more, considering the propensity of yuja to easily turn bad in the heat or under strong light, the company sterilizes the product instantly at a high temperature and then rapidly cools it down. This method helps maintain the unique flavor of yuja while minimizing the loss of nutrients.
Consumers have shown a positive response to other tea drink products that are based on yuja tea and also contain lemon, ginger, aloe, and apple. Among such products, Lemon-Yuja Tea has a lot of Vitamin C, which doubles its sour taste. The product is especially popular among female consumers. The Strawberry Tea, Apple Tea, Jujube Tea, and Hallabong Tea made of Korean fruits are in the limelight in Korea as well as abroad.
Obtained Halal Certifications JAKIM and Kosher to Enter the Halal Market
Recently, Hansung Food has been making efforts to enter the Halal market. It is a huge market with a Muslim population of about 1.8 billion, and there is a high preference for healthy food. Hansung Food obtained Malaysian JAKIM certification in 2013 and has been continuously exporting yuja tea to Malaysian supermarket chains. Last year, the company also obtained Kosher certification. Mr. Kim of the export department said, “Yuja tea is attracting the attention of young ladies and the higher-income group in the halal countries as a healthy tea.”
Hansung Food is also pioneering the Russian and European markets where the consumption of tea drinks is rising. Mr. Kim said, “We gathered the opinions of buyers whom we met at international food expos, and it turned out that the possibility of succeeding with fusion tea is high. That’s why we are planning to actively pioneer new markets with fusion tea products in which apple, ginger, plum, and strawberry are added to yuja.”
Tea Products Possessing Halal certification
The Hansung Food items that have obtained halal certification are: Yuja Tea, Jujube Tea, Ginger Tea, and Aloe Tea. Except the last one, all of them use Korean ingredients. Thanks to the natural ingredients, Jujube Tea keeps the chewy texture of jujube. Ginger Tea also contains slices of ginger. It is popular with many consumers in the middle-aged group due to its unique spicy ginger fragrance. Aloe Tea boasts a high proportion of aloe gel. Not only the nutrition of aloe but also its unique gel-like texture remains intact.
Inquiries Hansung Food