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Prepared cereals



Prepared cereals
Wooyuktangmyeon  [2015/04/22]
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Wooyuktangmyeon

The Thickest Instant Ramen in Korea

Nongshim Co., Ltd. has had a continuous hit with its main item: Shin Ramyun. To celebrate its 50th anniversary, this representative Korean producer of instant noodles has recently released a new ramen product, Wooyuktangmyeon.
The most important characteristic of this new product is the thickness of the noodles. Its noodle are two times thicker than the ordinary Korean ones (1.6mm). It is the first time that this thickest instant ramen has been released on the Korean market.

 

 

 

 

 

Boasting Chewy and Elastic Texture


The noodles are thick but the cooking time is quite similar to that of ordinary instant noodles. The thicker the noodle, the longer the cooking time needed. However, these noodles are produced by a company that specializes in improving the heat efficiency of noodles, so you can enjoy this product in just five minutes. What’s more, the manufacturing technique makes the noodles chewier while maintaining the distinct texture longer. In fact, Nongshim Co., Ltd. made some special experiments on noodle softness and the results show that these noodles maintain more than twice the elasticity of others.
One of the staff members at Nongshim Co., Ltd. said, “We conducted consumer research before the launch and it received a positive response. People said that the taste of the thick, spicy broth soup and chewy elastic noodles harmonized perfectly. Lately, there has been an increasing preference for thick noodles among young people. We are doing our best to make inroads internationally that capitalize on thick noodles.”

 

 

 

Inquiries  Nongshim Co., Ltd.      
Tel   +82-2-820-7512       
Website  www.nongshim.com       
E-mail  byj1129@nongshim.com 



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